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author: John Edson

2012-07-26

John Wiley & Sons Inc

Design Like Apple: Seven Principles For Creating Insanely Great Products Services And Experiences

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Implement the same principles that shaped Apple's approach to design
Apple sees design as a tool for creating beautiful experiences that convey a point of view down to the smallest detail--îfrom the tactile feedback of keyboard to the out-of-the-box experience of an iPhone package. And all of these capabilities are founded in a deep and rich embrace of what it means to be a designer.

Design Like Apple uncovers the lessons from Apple's unique approach to product creation, manufacturing, delivery, and customer experience.



Offers behind-the-scenes stories from current and recent Apple insiders
Draws on case studies from other companies that have mastered the creative application of design to create outrageous business results
Delivers how-to lessons across design, marketing, and business strategy

Bridging creativity and commerce, this book will show you to how to truly Design Like Apple.
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AED 170
Easy Payment Plan
Easy Payment Plans
EPP available for order over AED 1,000
i
Implement the same principles that shaped Apple's approach to design
Apple sees design as a tool for creating beautiful experiences that convey a point of view down to the smallest detail--îfrom the tactile feedback of keyboard to the out-of-the-box experience of an iPhone package. And all of these capabilities are founded in a deep and rich embrace of what it means to be a designer.

Design Like Apple uncovers the lessons from Apple's unique approach to product creation, manufacturing, delivery, and customer experience.



Offers behind-the-scenes stories from current and recent Apple insiders
Draws on case studies from other companies that have mastered the creative application of design to create outrageous business results
Delivers how-to lessons across design, marketing, and business strategy

Bridging creativity and commerce, this book will show you to how to truly Design Like Apple.
View full description
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publisher

John Wiley & Sons Inc

Specifications

Books

Number of Pages
208
Publication Date
2012-07-26
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