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About Us

Virgin Megastore is an international entertainment brand, and the leading lifestyle retail destination in the Middle East & North Africa, with 43 stores in 8 markets. Since its 2001 establishment in the UAE, Virgin Megastore has constantly established and expanded its Middle East presence as well as its product offering to stay ahead of regional growing trends and expectations.

A one-stop shop for all entertainment needs, Virgin Megastore covers multiple product lines & services like music, books, tech, gaming, fashion, toys, and ticketing. The brand has created a whole new experience in responsible product offerings & events by balancing international trends while catering & adapting to local cultures across the region. This is done through continuous evolution in the brand experience and positioning, as well as constant support from the regional ‘it’ scene.

With its unique shopping experience, Virgin Megastore is an innovative entertainment destination for trendsetters and technophiles. Virgin Megastore is truly a global brand with local flavor.

Our Mission Statement

At Virgin Megastore, we do business for good, with sustainability driving our commitment. While preserving our serious fun promise, we ensure our business practices, benefit our people, our customers, our collaborators, our society, our environment and our future.

Our Purpose: Serious Fun

At Virgin Megastore, we believe in "Serious Fun"—where we’re all about creating impactful experiences while keeping the fun alive. Whether through our community partnerships, responsible product selection, or the way we engage with our customers; fun drives in everything we do with a serious commitment to making a positive difference.

Doing Business For Good

Over the years, Virgin Megastore has proudly embraced a strong commitment to corporate social responsibility, partnering with impactful organizations like MADE51, Beit Al Khair, Dubai Cares, Emirates Red Crescent, and Kalimat Foundation to make a meaningful difference in communities both locally and globally.

Together with these NGOs, we’ve contributed to various initiatives which has allowed us distribute food to vulnerable families, empower underprivileged children through providing access to books and education, donating toys and relevant product to children in need, creating dignified work opportunities for refugee communities and many more. We're also extremely proud to have welcomed a talented student with from an art-based NGO into the Virgin Megastore family, where he continues to thrive today. These programs reflect our ongoing commitment to making a positive impact and fostering opportunities for those in need.

Our Sustainability Statement

At Virgin Megastore, we do business for good, with purpose at the core of our business model. Our values are shaping our business and drive us to uphold our environmental and social responsibilities, addressing the climate crisis alongside our colleagues, customers, and suppliers. As a retailer, we acknowledge that a significant portion of our environmental impact stems from the carbon footprint of the products we sell, and we recognise the part we play. Which is why we are committed to reducing this impact in collaboration with our suppliers, aiming to build a sustainable future for all.

Climate Action

  • We aim to achieve net-zero carbon emissions by 2050, aligning with the Paris Agreements to limit global warming to 1.5°C.
  • We prioritize reducing waste by selecting durable and repairable products and enhancing our recycling efforts.
  • We continue our efforts to limit plastic waste.

Social Responsibility

  • We ensure fair labor practices and safe working conditions, adhering to UNGC guidelines.
  • We promote diversity and inclusion within our workforce.
  • We contribute positively to our local communities.

Governance

  • We conduct business ethically and transparently.
  • We regularly report our sustainability efforts publicly.
  • We engage with stakeholders responsibly and accountably
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TESTIMONIALS

Liana Mansurova – Senior E-commerce Operation Analyst

Liana Mansurova

Senior E-commerce Operation Analyst
“In 12 years at AZADEA, I’ve grown from various roles to Sr. E-Commerce Operations Analyst. This journey has deepened my skills and passion for retail, thanks to the support and mentorship I’ve received.I’m grateful for the opportunities to work with talented colleagues and look forward to continuing my growth here. Thank you, AZADEA, for being a vital part of my career!”
Ahmad Jamali – Product Content Manager

Ahmad Jamali

Product Content Manager
“Joining Virgin Megastore while still at university myself was a transformative experience. I’m thrilled to find that challenges and opportunities for learning continue to emerge, even after all this time. And I’ve yet to encounter an environment that's as warm, welcoming and inclusive as the one we have here - I'd be be surprised if there is one.”
Pavla De Noronha – Human Resources Manager

Pavla De Noronha

Human Resources Manager
“I began my journey as a Universe Manager at Decathlon, and over the past 14 years, I've grown across various roles—from Employee Relations in the F&B division to HR Business Partner roles in both Inditex and non-Inditex divisions. It’s been a journey full of empowerment, motivation, and hard work. I've met many inspiring professionals along the way, each helping shape who I am today. Now, as HR Manager, my purpose is to help others reach their goals and support our incredible team."
Mohamad Walid Elkayaji – UAE Operations Team Lead

Mohamad Walid Elkayaji

UAE Operations Team Lead
“In 14 years at Virgin Megastore, I’ve grown both personally and professionally. This vibrant, diverse culture has enhanced my skills in retail, customer service, and leadership. What makes my journey special is meeting my wife here and building a wonderful family together. I’m grateful for the connections and experiences that have made Virgin Megastore a truly enriching part of my life!”