author: Harold L. Sirkin
Paperback / softback
2009-04-02
Headline Publishing Group
Globality | Harold L. Sirkin
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Globality primarily involves large western corporations expanding their operations and moving aggressively into new overseas markets. GLOBALITY radically defines a 'post-globalization' world, where companies from India, China, Russia, eastern Europe, Brazil and Mexico are expanding beyond their home base, entering and building new markets, creating whole industries, and competing for customers, resources, market share and attention. In short, the tide has turned. As a result, western companies need to understand these emerging new businesses and the economies they come from in order to stay ahead and stay alive.
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AED
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EPP available for order over AED 1,000
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Globality primarily involves large western corporations expanding their operations and moving aggressively into new overseas markets. GLOBALITY radically defines a 'post-globalization' world, where companies from India, China, Russia, eastern Europe, Brazil and Mexico are expanding beyond their home base, entering and building new markets, creating whole industries, and competing for customers, resources, market share and attention. In short, the tide has turned. As a result, western companies need to understand these emerging new businesses and the economies they come from in order to stay ahead and stay alive.
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Headline Publishing GroupSpecifications
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Number of Pages
304
Publication Date
2009-04-02
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